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BOMBSHELL! Secret SpectraUSA Strategy Memo Revealed

bombshell secret spectrausa strategy memo revealed

BREAKING NEWS:

A top secret document has been leaked online today by rogue media outlet ApparelLeaks, revealing shocking details behind apparel giant SpectraUSA's secret bid to completely dominate the apparel industry in 2019. The source of the leak is still not clear yet and the investigation remains ongoing.

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An American Made Thanksgiving

An American Made Thanksgiving

Thanksgiving is the last stop before Christmas and an excellent opportunity for the SpectraUSA team to reflect on another breakneck year of development, growth and incredible opportunity. There is more than a little to be grateful for this year and, if we have to count our blessings, the thing we keep coming back to is how our intensely loyal customers buoy our progress and egg on our success. So, SpectraUSA’s Thank You Number One this thanksgiving goes out to our customer base, without you, none of this would be possible.

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Vote SpectraUSA Bi-Blend

Vote SpectraUSA Bi-Blend

Its election season again if you haven't heard and if you haven't had enough of the news frenzy yet, we thought we would weigh in on this too, just to add a little style to the heated debate and a little comfort to the often uncomfortable questions being raised in politics these days. True to form, the SpectraUSA design team cooked up some cheeky, tongue-in-cheek "political" images for our "campaign"—we think you'll recognize the style—in the hopes that we wouldn’t fail to remind you to get down to your local voting station and make your democratic mark on history this election cycle. Yeah buddy, that means you too. Our Vote SpectraUSA Bi-blendTM campaign is currently touring your favorite social media sites and we are urging each and every American voter out there to get out and vote. But not just to vote, we want you to vote in comfort and in true, American style, the way it should be done. Which is why we're advising everyone to Vote Bi-blendTM, so be sure to slip into our gorgeous 3050 ring-spun Bi-blendTM tees whilst you exercise your democratic rights, and bellying up to the booth to make your marks.

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When SpectraUSA Met Jeff Snegg

Jeff Snegg

The newest addition to the SpectraUSA sales team is a dyed-in-the-wool, true-blue son of California,  the inimitable Jeffrey S. Snegg. Born into the giddy heights of Griffith Park near the Greek Theatre in Los Angeles, his father came to his senses early in Jeff’s life and moved the growing family to Huntington Beach, where he handed Jeff a board and a pair of shorts and, pointing to the ocean gave a singular instruction, “Have at it.” Having at it is precisely what Jeff’s been doing ever since, both in the water and out of it. Jeff is an old hand in the apparel trade with worthy stints at Next Level Apparel and Alphabroder (to name only two heavyweights Jeff has gone to bat for) and; if you haven’t yet had the pleasure of meeting Jeff and buying a t-shirt from him, don’t worry, he’s joined the team at SpectraUSA now so, you will.

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For the love of a tube t-shirt

For the love of a tube t-shirt featured image

A SpectraUSA tube t-shirt is like a first love, easy to slip into and no one makes a tube tee quite like we do because, like first love, an extraordinary amount of effort and care are put into its creation. Tube t-shirts at SpectraUSAare special because of their design, and how we create them. What was once thought of as simply an inexpensive way to make a t-shirt has been transformed for two specific goals: To make the best damn t-shirt we can possibly make using a range of state of the art technology and USA grown cotton and, secondly. to pass the savings from using tubular knit technology on to our customers. What’s not to love about a tube tee?

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From Light to Dark: The SpectraUSA Grey T-shirt Unpacked

From Light to Dark: The SpectraUSA Grey T-shirt Unpacked

A Grey t-shirt remains one of the most versatile colored tees in any closet, possessing the all the utility of black and white, which go with just about anything, but also having a subtlety these two polar opposites do not. When it comes to mixing up a post-labor day wardrobe, reach for the grey t-shirt and you can’t go wrong. SpectraUSA’s proprietary Bi-blend 3050 tee boasts a unique palette in versatile shades of grey, unrivaled anywhere else in the industry. When you are looking for a top shelf t-shirt in subtle shade of grey to drop your exquisite print on, tuck into your favorite jeans or snuggle up with, look no further than SpectraUSA’s Bi-blend 3050 range of grey t-shirts.

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Dig Doug: Inside the Pacific Textile Archive

Dig Doug: Inside the Pacific Textile Archive

Doug Bunting is grinning at me like a man who knows the secret of Ali Baba's cave of wondrous treasure. He is beaming as he carefully lifts and gently places each of these meticulously cared for and curated vintage textile prints he is allowing me a private audience with. He flips over another—a blast of shimmering blues, golds and reds, as wildly psychedelic as the day the were made—some 60 years ago—leap off the thick card they were hand painted on to as if it were yesterday. He flips another and he shoots me that look again, it's the understated look of knowing cool—you gettin' this buddy? How's the transmission? Five-by-five? Are you feeling the enormity of what I've got going on here? Can you dig it? Well, damn you Doug. I can dig it. Truly, truly, I can dig it.

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Fashion Profile: Fishworks

Fashion Profile: Fishworks
I'll stop short of calling him Ishmael. Lawrance ''Squig'' Quigley is not a character from Herman Melville's Moby Dick. But he could be. Easily. Standing tall with that beard of his, those razor sharp hazel eyes and a ferocious, ever-present intensity which hums about him constantly, I wonder if he is a benign Ahab, or a punk-rock Ishmael. With an eye patch Squig would be a dead ringer for the late Jack O'Neill. He is bearded like a muscle, tanned like familiar, comfortable old leather, he is taught, ready and aware, a big old Barracuda of a man. The picture is so complete that I catch myself trying to look up the back of his neck, behind the ear, to see if he has barnacles there. Squig is a long-standing member of the informal Admiralty around Dana Point and of the more than just ''Highly Regarded'' apparel brand, Fishworks. He has been a waterman since before most of us were chewing crayons and his salty predisposition is unquestionably the driving force in his life. You need to understand that the brand name ''Fishworks'' is not just another apparel label from the West coast, it is unequivocally the best possible characterization of a man who is most likely 3 parts fish himself, and who is probably keeping a secret set of gills stashed away beneath that luxurious beard of his. Lawrance Quigley is a force of nature, like a high tide, or the migration of whales, and the gear he's building at Fishworks is just like him: Tough, proud, almost eternal, functional and just deadly cool enough. Welcome to Fishworks ye landlubbers!

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Fashion Profile: MNKR BRAND & Matt Fellows

Fashion Profile: MNKR BRAND & Matt Fellows
There's an old Nick Cave song which starts, ''Take a little walk to the edge of town and go across the tracks, Where the viaduct looms like a bird of doom, As it shifts and cracks.'' A great eerie tune and almost the exact directions you need to follow if you want to visit Matt Fellows, originator and creative powerhouse behind MNKR BRAND. Nestled secretly between Los Angeles' Chinatown and Mission Junction, within an artist's community in a reclaimed and re-purposed Pabst brewery lies the snug hidey hole of magical things where Matt Fellows' cauldrons of creative genius never comes off the boil. MNKR (pronounced ''Mon-i-ker'') BRAND is the brainchild and first love of Matt Fellows, a truly humble, sharp-witted, determined and devastatingly creative artist living in LA. You might describe his work as unique, singular, distinctive, sui generis, one-of-a-kind, inimitable, instantly recognizable and clearly honed by the edges of time, practice and practice and practice and practice in perfecting his lines, mistakes and lessons learned, and that pervasive, unmistakable, enormous and obvious love for his craft. In short, Matt Fellows makes one king-hell of a t-shirt.

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#Feminism and The Protest T-shirt

#Feminism and The Protest T-shirt

There can be no question that 2018 is the year of the protest t-shirt. There is much in the world that is making us grumpy and yes, that means we're printing it on a tee and out into the world. Protest t-shirts are not new, SpectraUSA has charted this colored history extensively, but if you are looking for a banner year for the protest tee, this one has got to be it for protest movements, social unrest, disgruntled folks around the world and a plethora of protest t-shirts to write it all down on. And, if you've been paying any attention to social media, you'll know that the protest t-shirt slogan of our time is the one-word misogyny killer: #feminist.

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